• Identify your business objectives (e.g., sales, leads, app installs).
• Define your target audience based on demographics, interests, and behavior.
• Analyze competitors to find opportunities for better ad positioning

• Select the right ad platforms (Google Ads, Meta Ads, TikTok, LinkedIn, etc.).
• Determine budget allocation for different channels.
• Set up conversion tracking to measure success accurately.

• Design high-converting ad creatives (images, videos, carousels)
• Write compelling ad copy that resonates with the audience.
• A/B test different creatives and formats to find the best-performing ones

Implement audience segmentation (cold, warm, and hot audiences) and ensure pixel and tracking tools are correctly integrated.

• Analyze campaign performance in real time.
• Optimize based on key metrics (CPC, CPA, ROAS, CTR).
• Scale successful campaigns while cutting underperforming ads.

• Provide data-driven reports to track ROI and ad performance.
•  Identify trends and audience behavior for future improvements.
•  Discuss next steps and scaling opportunities with the client.